Amara La Negra unintentionally developed into the mainstream media’ s voice and deal with for Afro-Latino identity last month, after VH1′ s “ Love &Hip Hop: Miami ” aired a conflict in between the vocalist and Puerto Rican music manufacturer Young Hollywood.
The manufacturer had actually informed the 27-year-old vocalist she need to alter her Afro and be “ a bit more Beyonc, a little less Macy Gray,” triggering Amara to protect her identity and look. The heated exchange eventually stimulated a discussion about colorism and bigotry within the Latino neighborhood.
The vocalist, born Dana Danelys de los Santos, informed HuffPost on Wednesday she feels it’ s “ incredibly essential ” to hold Latinos liable for bigotry and colorism.
“ I believe it ’ s regrettable that there ’ s a lot of skilled Afro-Latinos all around the world however we ’ re not offered the exact same chances based off the manner in which we look, ” Amara informed HuffPost following a live interview at the Build Studio , which is owned by Oath, HuffPost’s moms and dad business. “ It ’ s not that we ’ re not skilled. It ’ s not that we ’ re not informed. They simply wear ’ t think about that we [have] exactly what they think about to [be] the Latino appearance. ”
The Miami-born Dominican vocalist stated she feels the have to inform individuals about colorism in Latin America, however she likewise comprehends not everybody is open to discovering.
“ A great deal of individuals will never ever comprehend since they will never ever be looked [at] with the eyes that we’ re looked [at], ” she stated. “ There ’ s constantly this appearance of ‘ Ugh, la negra ’ (the black lady ) or ‘ put on ’ t get wed to a black male, wear ’ t get wed to a black female, you need to much better the race. ’ I simply believe it ’ s unfair due to the fact that exactly what ’ s incorrect with me? Exactly what makes meso awful? Why put on ’ t they see me [as] stunning? Exactly what is incorrect about my character or my appearances or my functions that triggers that issue?”
During her Build discussion with Yahoo’ s Brittany Jones-Cooper, the vocalist likewise called out Spanish-language telenovelas for hardly ever casting Afro-Latinos beyond slavery-related stories or the current Celia Cruz series. Amara stated she won’ t seem like things have actually altered till there’ s more representation of Afro-Latinos throughout all media.
“ I understand that I ’ m just one individual however a single person can make a distinction, ” she informed HuffPost. “ I ’ m working to breaking that barrier and altering that not simply for myself however for the upcoming generation that still doesn’ t feel that [things are] possible for them. ”
Amara, who started her profession as a kid on Univision’ s weekend range reveal “ Sbado Gigante, ” got into the Latin music market with songs like “ Ayy ” and “ S que soy. ” The vocalist now wishes to crossover into the English market, with some assistance from VH1′ s hip-hop truth series.